NetSol Technologies, a provider of global IT and enterprise application solutions, has appointed Michael Sundell as vice president, Technology of its e-commerce division, known as Vroozi.
Sundell will lead all technology activities in this division. He brings to the company extensive knowledge and expertise in scaling big data and search engine technologies.
Previously, he was lead software engineer at Shopzilla, one of the largest B2C price comparison shopping websites, where he was responsible for managing the SEO (search engine optimization) development team. Prior to this, he was director of engineering at JamboTECH, a software engineer at Digital Boardwalk and Treyarch, and technical director at Unique Development Studios.
"We are thrilled to build our team with an industry veteran like Michael," said Shaz Khan, senior vice president, COO and co-founder of Vroozi. "He is an acknowledged thought leader in the B2B and B2C e-commerce space, and will be focused on driving continued innovation within Vroozi and our cloud-based commerce initiatives. He joins a growing group at Vroozi that is focused on helping businesses improve their procurement operations worldwide."
Khan pointed out that the B2B e-commerce market continues to grow, and represented $3.6 trillion of goods and services exchanged among businesses in 2011 alone in the US.
Vroozi was formed in September 2011 to leverage NetSol's smartOCI platform as a powerful e-commerce search engine that improves purchasing efficiencies for companies of all sizes, across all verticals, wherever they may be located in the world.
"Vroozi is proud to name multiple Fortune 500 companies and their respective purchasing organizations as growing customers," said Naeem Ghauri, chief executive officer of Vroozi, as well as NetSol's president of the Americas and Europe. "We are making exceptional progress and continue to believe that Vroozi will continue to gain market share as a leader in B2B e-procurement solutions."
Reproduced from Asset Finance International
